Weekly Social Media Wrap Up 8-30-14

Social Media Wrap Up 8-30-14

Check out these 5 articles for tips that will help your social media marketing strategy. There were some big updates and new tools released last week including Facebook’s crack-down on click-baiting headlines/content, new analytics on Pinterest, a new App from  Instagram and more…

Just for fun, we include a photo from our local area here in Florida! But last week we moved our oldest daughter out to grad school in Claremont, California. So I’m sharing a photo of the amazing view of the mountains in that area!

Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Click here to Pin it” text.

1. Tip: You won’t believe what Facebook just did to improve the newsfeed…

Check out the helpful tips in this article on the Facebook algorithm changes announced this week:
 – Share more link posts, instead of photos with links
 – Link to more longer-form content 
 – Check your Insights to see what types of links get higher engagement and share more of them

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2. 20 Creative Hyperlapses From Instagram’s New App

Have you tried the new Hyperlapse App from Instagram? It’s easy to use (but only available for iOS users right now), and may give you another way to make some creative videos for your brand.

Learn more from Instagram’s official blog announcement here: http://blog.instagram.com/post/95829278497/hyperlapse-from-instagram

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3. Understanding the New Pinterest Analytics

Pinterest just launched a new Analytics dashboard for business accounts (only) and this post from MCNG Marketing shares 3 helpful videos that walk you through the features.

See how well your Pins are performing on Pinterest (the previous dashboard only shared data on images pinned from your website).

You can also check out Pinterest’s official site for Analytics here: http://business.pinterest.com/en/pinterest-analytics

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4. A Step-by-Step Guide to SEO Keyword Research Using FREE Tools

Get some very helpful tips in this article from Kim Garst on finding and using the best keywords on your blog and/or website.

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5. Twitter Chats 101: A Step-by-Step Guide to Hosting or Joining a Twitter Chat

Twitter chats are a great way to make new connections, and increase your community of targeted Followers. Get the inside scoop on joining someone else’s chat or hosting your own with this great resource from the Buffer blog.

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This week’s photo is a view of the  San Gabriel Mountains near Claremont, CA.

About Terry League

Terry helps small business owners with social media strategy, training and account management. With a background in marketing and training, she enjoys combining those two areas to teach business owners how to get the most out of their social media marketing. Connect with Terry on Twitter and Instagram @TerryLeague for more on social media with a mix of positive motivation and inspiration.