Each week, we share five top articles to help with your small business social media strategy. You’ll see a link to a corresponding Pin on Pinterest so you can save each article for later reading. This week’s topics include using Facebook Ads, creating videos, putting together your 2015 strategy, and more…
Just for fun, we include a photo from our local area here in Florida!
Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Click here to Pin it” text.
1. 15 Step Guideline To Create Your 2015 Digital Marketing Strategy
You may get some good ideas for your 2015 strategy from the suggestions here. But it’s important to keep in mind that your business may not be best suited for every social network – use the ones your target audience uses the most.
2. Tips for Maximizing Conversions with Facebook’s Newest Ads [Infographic]
This is a very helpful Infographic for creating and maximizing Facebook Ads. Make sure you save the Pin to one of your boards on Pinterest for quick reference!
3. The Obvious Way to Bond with Your Readers That Almost Everyone Ignores
If you haven’t started using video to connect with your audience (and yes, it’s on our to-do list too!), then this article will give you all kinds of tips on how to get over your fear, create a great script, and more…
4. 16 Embarrassing Twitter Mistakes Businesses Must Avoid
Check the list to make sure you’re not making any of these mistakes! Some of the biggest are not having a profile picture or a bio that gives others an idea of who you are…
5. Google launches Google+ polls, putting its Polar acquisition to use
A new feature has been added to your Google+ account: you can now add a poll to your update. You’ll see the option in your status box. Not sure of how to use this new feature? To see examples of polls just search for #polls in your G+ search bar or Explore tab. And to learn more about creating effective poll questions, check out this resource shared by Stephan Hovnanian:
https://plus.google.com/u/0/+StephanHovnanian/posts/ZXD7Ku7736C
This week’s photo: do you see the resemblance to a skeleton head when you look at this rock? We do! So we thought this was a fun one to share to get in the spirit of Halloween 🙂
About Terry League