We’re getting back to a regular schedule after the holiday season, so you can find our weekly collection of resources and news every Sunday evening here on the blog. This week’s must-read posts include tips and strategies for visual marketing, live video, the new Pinterest showcase, and more…
Need help keeping up with news and updates in the social media world? Let us do the work for you! In this weekly post you’ll find 3 helpful sections:
(1) 5 “Must-Read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms
(2) A Facebook-only summary of helpful resources
(3) Top News from the week on the major social sites
Click on each title to go to the original article.
Must-Read Articles from the Week:
1. 5 Newer Social Media Marketing Options to Consider in 2017
by Andrew Hutchinson on Social Media Today
Check out these “newer” features and sites if you think your audience would connect with your brand through them.
2. 10 Visual Marketing Tips to Master Social Media Engagement
by Andrew Raso on the Jeff Bullas blog
This is a helpful list of tips on how to better use visual content in your digital marketing strategy.
3. Top 3 Live Video Sites to Watch for in 2017
by Joel Comm on Inc
Compare the strengths and weaknesses between Facebook live, Twitter live, and Instagram live; then decide which is best for your business strategy.
4. How To Advertise On Snapchat With Literally Any Budget
by Ellen Borza on Social Media Explorer
Learn how to use On-Demand Geofilters for hyperlocal advertising, even if you don’t have a Snapchat account.
5. How to Create a Pinterest Showcase for Your Business
by Kristi Hines on Social Media Examiner
Learn how to use this new tool to feature some of your boards on your Pinterest profile.
Facebook Resources & News from the Week:
We took a break from #FacebookFriday during the holidays, but look for a round-up of Facebook-only resources and news next Friday on our Facebook Page.
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Facebook adds automatic subtitling for Page videos
Vine app will shut down and become Vine Camera on January 17th
Social Media News You Need to Know: December 2016 Roundup
Instagram Live video is rolling out to everyone in the US
Snapchat introduces Groups with up to 16 people, plus new creative tools
Twitter Introduces Live 360 Video on Twitter and Periscope
Introducing Live 360 (Facebook)
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
Want to save this post on Pinterest? See it here: Social Media Must Reads 1-8-17 and read it later!
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About Terry League