Need help keeping up with news and updates in the social media world? Let us do the work for you! In this weekly post you’ll find:
(1) 5 “Must-Read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms
(2) A Facebook-only summary of helpful resources
(3) Top News from the week on the major social sites
Click on each title to go to the original article.
Must-Read Articles from the Week:
1. 3 Ways to Create a Video Studio on Any Budget
by Peter Gartland on Social Media Examiner
Wondering what costs are involved when starting video marketing? This post on Social Media Examiner shares some great options for a free, small or larger budget!
2. Twitter Updates Media Studio, Expands Access to All Users
by Andrew Hutchinson on Social Media Today
Media Studio is a tool on your Twitter Ads account (that you can set up even if you don’t want to spend any money on ads right now). Manage your images, videos, and GIFs on this dashboard, including scheduling Tweets.
3. Understanding Generational Social Media Preferences
by Brooke B. Sellas on the {grow} website
Get some interesting statistics on 3 groups: Millennials (ages 18-34), GenXers (ages 34-54), and Baby Boomers (ages 55+) as you plan your social media strategy.
4. LinkedIn Publishing Trends Every Marketer Must Know
by Susan Moeller on Content Marketing Institute
If you’re considering LinkedIn’s publishing platform, then check out this helpful post with stats, trends, and tips.
5. 2017 Social Media Demographics: What You Need to Know [Infographic]
by Robyn Showers on Tracx
Use this helpful Infographic as a starting point when considering what social sites to focus on. You can also find the full graphic on our Pinterest board here: https://www.pinterest.com/pin/295619163027385205/
Facebook Resources & News from the Week:
We highlight Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing.
Check them out here: Weekly Facebook Resources
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
LinkedIn Adds Photo Editing Tools and Filters for Profile Images [Infographic]
Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature
New study shows how to succeed with Promoted Video
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
About Terry League