Social Media Must Reads 4-17-17

Social Media Must Reads

Need help keeping up with news and updates in the social media world? Let us do the work for you! In this weekly post you’ll find: tips for successful video marketing, ideas for what to post on Facebook, several Instagram updates from the week…and lots more!

How we organize these resources for you:

(1)  5 “Must-Read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms

(2) A Facebook-only summary of helpful resources

(3) Top News from the week on the major social sites

Click on each title to go to the original article.

Must-Read Articles from the Week:

1. 7 Secrets of Super-Successful Video Marketing

by Ash Read on the Buffer blog

If you wondering how to create a video marketing strategy, the tips in this guide will definitely help!

2. Content Planning for the Win: 10 Expert Tips to Keep Your Audience Engaged Again & Again

by Joshua Nite on the Top Rank Marketing blog

This is a good list of tips when you are planning and creating content for your small business.

3. 40 amazing Twitter stats to inspire your 2017 social strategy

by Meg on the Talkwalker blog

Use this Infographic to learn more about Twitter and how to optimize the platform.

4. YouTube Hacks: 15 Tricks and Features You Probably Didn’t Know About

by Jylian Russell on the Hootsuite blog

If you’re new to YouTube, or just want to learn some more advanced tips, check out this post from Hootsuite.

5. 20 Facebook Post Ideas Your Small Business Fans Will “Like”

by  Annie Pilon on Small Biz Trends

Every business is different, which means you need to experiment with content on your Facebook Page, but this post gives some great ideas to start with!

Facebook Resources & News from the Week:

Facebook Marketing Resources

We highlight Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing. Note that we include major Instagram announcements in this report since Facebook owns that platform.

Check them out here:   Weekly Facebook Resources

News from the Week:

Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!

LinkedIn Continues to Update Its Desktop Experience 

Instagram Stories Now up to 200 Million Daily Users, Adds New Sticker Features

Audience insights: A closer look at who’s on Pinterest

Introducing Custom Hearts: a New Way to Amplify Your Campaign through Live Video (Periscope)

Improvements to Video Metrics in Page Insights (Facebook)


 That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!

Top Image courtesy of Pixabay

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About Terry League

Terry helps small business owners with social media strategy, training and account management. With a background in marketing and training, she enjoys combining those two areas to teach business owners how to get the most out of their social media marketing. Connect with Terry on Twitter and Instagram @TerryLeague for more on social media with a mix of positive motivation and inspiration.

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