Social Media Must Reads 4-9-17

Social Media Must Reads 4-9-17

Need help keeping up with news and updates in the social media world? Let us do the work for you! In this weekly post you’ll find: a helpful guide for using Instagram Live video, information and resources on Chatbots, our weekly collection of Facebook-only resources…and more!

How we organize these resources for you:

(1)  5 “Must-Read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms

(2) A Facebook-only summary of helpful resources

(3) Top News from the week on the major social sites

Click on each title to go to the original article.

Must-Read Articles from the Week:

1. Everything You Need To Know For Your First Instagram Live Broadcast

by Sue B Zimmerman

If you’re thinking about using the “live” feature on Instagram Stories, then this guide and tutorial from Sue will be a big help!

2. 6 New LinkedIn Features You May Have Missed 

by Sophia Bernazzani on the HubSpot blog

LinkedIn has changed quite a few things in recent months, so check out this article to make sure you’re up-to-date.

3. Five Easy Ways to Put the Social Back in Social Media

by Gini Dietrich on Spin Sucks

This is what live video and storytelling tools are trying to do. Get insight and advice on how to use these tips in your business.

4. How to Build and Connect Your Own Chatbot

by Bryan Kramer

If you want to learn more about Chatbots, and check out some resources to build your own, then use this post.

5. What Content To Tweet: All the Twitter Stats, Facts, and Data You Need 

by Svitlana Latysheva on the Post Planner blog

Use the information in this article to help plan your Twitter content strategy.

Facebook Resources & News from the Week:

Weekly Facebook Marketing Resources

We highlight Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing. Note that we include major Instagram announcements in this report since Facebook owns that platform.

Check them out here:   Weekly Facebook Resources


News from the Week:

Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!

Snapchat ads take closer aim with new retargeting-lite, goal-based bidding options

Twitter Releases Major Events Calendar for April to Help Strategic Planning  

Introducing Expanded YouTube Partner Program Safeguards to Protect Creators (YouTube is no longer serving ads on YouTube Partner Program videos until the channel reaches 10K lifetime views)

Live 360 video on Periscope 

Instagram now lets you send photo and video DMs from your PC



 That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!

Top Image courtesy of Pixabay




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About Terry League

Terry helps small business owners with social media strategy, training and account management. With a background in marketing and training, she enjoys combining those two areas to teach business owners how to get the most out of their social media marketing. Connect with Terry on Twitter and Instagram @TerryLeague for more on social media with a mix of positive motivation and inspiration.

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