Keep up with the digital marketing world with our Social Media Must-Reads: a weekly collection of top resources, news, and updates. Use the tips, strategies, and announcements to optimize your small business’ social media strategy.
How we organize these resources for you:
(1) 5 “Must-Read” articles – Top articles with tips or strategies for social media and digital marketing
(2) Facebook Resources from the Week: A summary of helpful resources and announcements just for Facebook and Instagram
(3) Top News from the week: A list of announcements from top social sites
Click on each title to go to the original article.
Must-Read Articles from the Week:
1. Facebook Mobile Video: What Marketers Need to Know
by Mari Smith on Social Media Examiner
Get some great tips, insight, and examples of best practices for making your Facebook videos mobile-friendly in this article.
2. Instagram Search & Explore: A Complete Guide
by Alfred Lua on the Buffer blog
This helpful guide will teach you more about the Search and Explore features on Instagram. Great resource!
3. 7 Blogging Fixes For When You’re Stuck, Tired And Can’t Write A Thing
by Cynthia Dora on Jeff Bullas .com
Use these tips when writer’s block comes up!
4. 3 Simple, But Powerful, Ways to Use Instagram Hashtags for Social Marketing Campaigns
by Jonathan Chan on Social Media Today
Now that hashtag Stories are available (see the News from the Week section below), your strategy for using them in campaigns is even more important. Use this post to get some great tips.
5. Facebook or a Website? Which one do you need?
by Terry League
We’re sharing one of our own posts this week, since we are frequently asked this question by small business owners. In the short-term, you can start with Facebook, but for long-term success, a website is a must. Read the post to learn more and let us know if you have questions.
Facebook (and Instagram) Resources & News from the Week:
We highlight Facebook and Instagram resources and news each week on our Page. You can follow us on Facebook to see the resources every Friday or check them out here:
This week’s highlights include:
Facebook Updates: some exciting new features on Live broadcasting, a new format for Trending Topics, and expanded Personal Fundraising options.
Instagram Updates: Hashtag and Location Stories will show up on Instagram’s Explore tab and Direct messages get a few new updates too.
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Snapchat launches custom Stories you can create with your friends
Google’s Launched a New Data Visualization Tool, With GIFs as a Presentation Option
Pinterest Introduces Autoplay Video Ads, New Opportunities for Video Ad Exposure
Twitter adds 239 new emoji – but not everyone can see them all just yet
Google Families makes it easy to share calendars, photos, and reminders
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
Need some help with your digital marketing and social media? We’d love to assist you! It all starts with a free initial consultation so you can learn more about what we offer, and we can learn more about your business! Contact us to set up your phone call now: Contact Us
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