Want to get some great tips for your digital marketing? Then check out this week’s top resources in our social media wrap up.
You’ll find 7 articles in this list (just click on each article’s title to read it), along with a corresponding Pin for each. You can simply pin the resource to one of your Pinterest Boards for later reading.
1. 4 Twitter Search Tricks That Will Get Your Business More Followers
Fantastic tips on using Twitter Search! Use these search parameters to find out who is talking about your company, when your content is shared, topics/conversations important to your target audience, and conversations in your local area.
If you use a dashboard like Hootsuite, you can set up a Tab for specific Searches to quickly monitor this data.
2. 5 Hashtag Tracking Tools for Twitter, Facebook and Beyond
A great list of tools that can help you find (and use) the best hashtags to reach more of your target audience.
3. How to Add Vine Videos to Pinterest
Here’s a good tutorial for putting your Vine videos on Pinterest boards. Have you seen any of Lowe’s “Fix in Six” videos? Great Vines! They are highlighted in this article.
4. Why Marketers Must Get Used To Google+
Are you using G+? Some solid arguments are made here, whether it’s for SEO purposes, the power in hashtags or integration with YouTube, for why your business should be on this platform.
5. To Get the Most Out of LinkedIn Groups, Follow These Guidelines
A great list of easy-to-follow tips on Groups. Have you joined any LinkedIn Groups? It’s always easier to start out with just a few and spend time participating in those before moving on to more (you can belong to a maximum of 50).
6. 5 Easy Ways to Add Voice to Your Content
Some helpful tips and tools for better writing. This is a great one: “Think of the blogs in your industry that you most enjoy. How do they start out their articles? What type of language do they use? What is it about their writing that keeps you hooked?”
7. New Facebook Advertising Campaign Structure: The Addition of Ad Sets
Facebook is rolling out its new advertising format and Jon Loomer breaks it all down for you in this article. You can also listen to an audio version of his post.
Bonus: How to Back Up Your LinkedIn Connections
This is a helpful tip and tutorial for backing up your contacts on LinkedIn. You never know if something could happen to your account or the access you currently have. So this is a good thing to do on a periodic basis.
I hope you find some helpful tips in this week’s list of resources!
photo of the Roseate Spoonbill at a local pond, ©Ken F. Tracey