Get social media marketing tips from these 5 must-read articles found during the week. We read a lot of articles on all things social media, and choose our favorites for small business owners. Each article listed below also includes a link to a corresponding Pin on Pinterest so you can save it for later reading. This week’s topics include helpful Pinterest tutorials, an in-depth guide for blogging, steps to find your ideal customers on Facebook and more…
Just for fun, we include a photo from our local area here in Florida!
Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Click here to Pin it” text.
1. How to Use Pinterest for Videos, SlideShares and Podcasts
You can share more than just images on Pinterest! Use these very helpful tutorials from Cynthia Sanchez to upload videos, SlideShares, and even podcasts to your account.
A very helpful tip is to then make a separate board for all of your videos (or SlideShares or podcasts) so Followers can quickly find them.
2. 10 Copywriting Tips To Drive More Engagement on Social Media
Use these 10 tips from Vishal Pindoriya on the Sendible blog to write better posts on your social media sites.
A helpful guide to save no matter what type of business you have!
3. New Data: Why Your Fans Aren’t Following You on Social Media
There are some very Interesting stats in this article by Elijah Clark Ginsberg on HubSpot: Consumers expect brands to be present on 3.4 platforms (avg). But they only follow brands on 1.6 platforms (avg).
Look at all the findings in this post and then get tips on how to close the gap of consumer expectations and reality.
4. The Ultimate Content Marketing Checklist: 40 Questions to Ask before Publishing Your Next Blog Post
A fantastic guide by Neil Patel on QuickSprout! Get tips for every stage of your post, from the headline, to the introduction, body, conclusion, and finally the promotion. I recommend saving this one for sure!
5. How to Find Your Ideal Customers on Facebook
Use the research tips from Cas McCullough in this Social Media Examiner article to find your ideal customers. It will take some time to go through these steps, but it’s well worth it to use the results in your Facebook content strategy.
Bonus: Holiday Shopping Trends and Statistics (Infographic)
Getting your business ready for holiday marketing? Check out this handy Infographic for help in planning your strategy.
Our photo of the week is a view from the docks in Tarpon Springs, FL. Place of the famous sponge divers.