Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly wrap up post, we share 5 must-read articles for small business strategy. This week’s resources include social media marketing trends and predictions for 2015, Facebook Ad options, visual marketing tips, and more…
Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Click here to Pin it” text. Just for fun, we include a photo from our local area here in Florida!
1. Your 2015 Content Marketing Strategy: 6 Magic Questions
By Rachel Parker at Resonance Content Marketing
This is a great resource as you plan your strategy for the upcoming year. It’s a quick read with 6 questions that are bound to help any business with content marketing.
2. 6 Steps to Improving Your Visual Marketing, with Guy Kawasaki
Use this post by Olivia Cole on the if by phone blog as a guide for your visual marketing strategy. These basic steps will get your business ready for the new year, where visual content is bound to grow in importance.
3. 4 reasons to use the boost button to promote your Facebook posts
Nicholas Grizzell (on the Agora Pulse blog) does a great job of pointing out why many Page owners can benefit from boosting Faccebook posts. If you’ve tried the boost post button in the past without much success, it may be worth it to try again as Facebook has improved its function.
Here’s a great quote from the article: “When Ads Manager takes too long and Power Editor is too complex, try Facebook Boost post option.”
You’ve probably noticed quite a few marketing/social media “2015 prediction” posts; I’ve picked two of my favorites from all the ones I’ve seen and hopefully you’ll find them helpful as well:
4. 7 Top Social Media Trends That Will Impact Your Marketing In 2015
By Adele Halsall on Jeff Bullas’ blog
5. 10 Experts Predict Digital Marketing Trends For 2015
by Melonie Dodaro / Top Dog Social Media
This week’s photo is just one of the many beautiful sunsets we get here on the Gulf coast of Florida!