Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly wrap up post, we share 5 must-read articles for small business strategy.
This week’s resources include Instagram’s new Search/Explore features, the top 100 Emojiis, tips for Pinterest marketing, and more…
Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Pin It” link.
1. Instagram’s new Search/Explore feature
Instagram rolled out a new Search/Explore feature this week, and you may find it to be very helpful in your marketing. Check out the following 2 posts to learn more.
Instagram Gets Newsy With Trends And Place Search For Exploring Anything, Anywhere
by Sarah Buhr, Josh Constine on TechCrunch.com
Instagram Marketing: The New Instagram Explore Page
by Alex Ditty (Business2Community.com)
We’ll keep you posted (make sure you’re connected to our Facebook Page) as we learn more about these new features.
2. Using the “So What?” Test to Transform Your Copy
by Zach Bulygo on the Kissmetrics blog
Great tips and examples of how to use the “so what?” test to write better copy.
3. 5 New Ways to Take Your Pinterest Marketing to the Next Level
by Beth Hayden on Copyblogger.com
This post shares some helpful tips for taking advantage of some recent trends and changes on Pinterest, including new Search functionality, Rich Pins, and prepping for upcoming Buyable Pins.
4. Emojis: The Rise of a New Language
by Monica Bhandarkar (on SocialMediaToday.com)
Are you using emojiis in your social media posts? Learn more about the popularity and trends of emojiis in this post and check out the Infographic of the Top 100 Emojiis on Instagram.
5. 23 Zapier Automation Tasks for Social Media
by Ian Cleary on RazorSocial.com
Zapier is a tool that saves you time online by automating tasks (similar to IFTTT that I’ve blogged about here). Look at these 23 “zaps” shared by Ian Cleary and try a few in your social media management.
That’s it for this week’s list of top resources – hope you found them helpful! Have a great weekend 🙂