Overwhelmed with the amount of news and information shared about social media marketing every week? No time to read hundreds of articles to find out what works best for your business? Let us help! We read all those articles each week, and then share the ones we think will help small business owners the most.
Then we post this weekly wrap-up of 5 top resources to focus on, as you use social media marketing more effectively in your business.
Click on each title to go to the original article or save it as a Pin on your Pinterest account with the “Click here to Pin It” text.
1. 7 Social Media Marketing Habits to Break NOW
by Ashley Zeckman on the Top Rank Marketing blog
Here is a great list of things to stop doing on social media! Review each one and make sure you have a strategy in place that does the opposite of these bad habits.
2. Free Images for Blogs and Marketing (34 sites)
by Priit Kallas on DreamGrow
Looking for images to use in your social posts or blogs? Then use this resource to find a few favorite sites that allow you to use their free images for commercial use. One of my favorites right now is Pixabay, which is included on the list. Whatever you do, make sure you do NOT just search for images on Google, and use whatever you find without checking copyright and attribution requirements!
3. 9 Tips for More Effective Brand Storytelling on Social Media
from the Likeable Local blog, shared on Social Media Today
This is a quick read, that gives you a great outline for telling your business/brand stories to your audience on social media. Helpful information for creating your content!
4. What You Need To Know About SEO When Crafting Your Content
by Roger Gallager on the SpinSucks blog
Check out this (not-too-geeky) resource on SEO (Search Engine Optimization) and how it plays into a content strategy.
5. The Top Social Media Sites That Matter to Marketers
by Dara Fontein on the Hootsuite blog
Use this post as a helpful overview of the top social media platforms, with demographics that will help you determine where to focus your marketing efforts.
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