This week’s must-read posts include tips and strategies for: personal branding on social media, Pinterest analytics, Facebook advertising, email marketing, and Snapchat. News from the week comes from Facebook, Twitter, and Pinterest.
Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we highlight 5 “must-read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms.
Plus we share any important updates from the week from the major sites in the News section at the bottom of this post.
Click on each title below to go to the original article.
1. Should My Business Advertise on Facebook?
by Brian Hughes | Social Media Today
Get some insight (and examples) for using Facebook Ads, no matter what type of business you have.
2. Why You Need to Use Pinterest Analytics for Your Business
by Dara Fontein | Hootsuite
Learn more about Pinterest’s built-in Analytics Dashboard, plus several third-party tools that help when tracking your Pins’ success.
3. How to Elevate Your Personal Brand Using Social Media
by Brian Honigman | Social Media Today
This post shares some great tips and insight on branding – whether you are job searching or you are the face of your business.
4. 7 Steps to Snapchat Success
by Sarah Moore | Problogger
If you’re wondering how to make Snapchat work for your business or branding purposes, these 7 steps will put you on the right track.
5. You’ve Got Mail: 5 Things Your Subject Lines Are Missing
by Mike Madden | Marketo
Use these tips to get better results with your email marketing.
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Facebook is changing the News Feed algorithm again, so learn more about it in this guide:
Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know
New features and tools from Twitter this week:
Twitter Releases Dashboard for Small Businesses
Introducing Stickers on Twitter
Pinterest has added some big features for shopping:
Pinterest Launches Shopping Bag, Buyable Pins for Desktop
That’s it for this week! For daily news and updates, connect with our Facebook and Twitter accounts. Then make sure you subscribe to our posts or sign up for the weekly Newsletter for exclusive tips and strategy.