This week’s post includes a lot of news for top social platforms: Instagram, Messenger App, Twitter, and YouTube! Plus 5 must-read articles for your digital strategy…
Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we highlight 5 “must-read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms.
Plus we share any important updates from the week from the major sites in the News section at the bottom of this post.
Social Media Strategy & More…
Five “must-read” articles each week. Click on each title below to go to the original article.
1. Content Marketing: Answer These 4 Questions in the First 15 Seconds
by Joshua Nite on TopRank Blog
Fantastic guide for your content! Here are those 4 questions:
1: Are You Talking to Me?
2: What’s in It for Me?
3: Says Who?
4: How Hard Will This Be to Read?
2. Top 8 Digital Marketing Myths [Infographic]
by Kristel Joy Nisda| Marketing Insider Group
Check out this helpful Infographic as you’re planning your digital marketing strategy.
3. 11 Creative Ways to Use Live Streaming on Snapchat, Facebook Live & More
Katherine Starr on the HubSpot blog
If you’re ready to jump into live streaming, but wonder how to best use this popular tool, then this post will give you plenty of ideas!
4. Promoted Pins: How to Advertise on Pinterest
by Michael Stelzner (podcast), interviewing Vincent Ng on Social Media Examiner
Did you know you can advertise on Pinterest? Learn all about it in this podcast (with show notes included).
5. 3 Social Media Marketing Legal Issues That Are Easy to Avoid
by Dhariana Lozano on Social Media Today
Learn more about avoiding legal trouble when it comes to: music, images/videos, and contests/sweepstakes
Facebook Resources & News from the Week:
Connect with our Page to get Facebook-only resources and news each Friday, where we try to make it easier for you to keep up with the constantly changing world of Facebook marketing. If you missed Friday’s posts, then see them all in a handy summary Note we publish as well:
Facebook Friday Resources (Re-Cap) – click here to see it now
Social Site News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Three updates to Instagram this week, for comment filters and Stories:
(1) Instagram Is Finally Letting Users Hide Inappropriate Comments
(2) Instagram Adds Mute, Save and Colored Text Options to Stories
(3) Instagram Upgrades Call to Action Buttons, Adds New Video Ad Tool
More updates to the Messenger App:
Facebook Updates Messenger Platform with New Features, Including In-Stream Payments
A big change to Tweets next week:
Twitter’s 140 Character Exemptions to Come into Effect from Next Week
Pinterest has a new Promote button for advertising:
Give Your Pins a Boost and Reach More People
YouTube adds a Community tab to a user’s Channel (beta only right now) Check out a few beta-users listed in the blog post to see how it works:
YouTube Community goes beyond video
If you use Hootsuite, this is great news for your Google+ Profile:
You Can Now Do More with Google Plus in Hootsuite
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
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