This week’s must-read posts include tips and strategies for Pinterest marketing, Hashtag use on top platforms, video storytelling tools, and more…
Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we highlight 5 “must-read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms.
Plus we share a Facebook-only summary of helpful resources, as well as top News from the week on the major social sites.
Click on each title below to go to the original article.
Must-Read Articles from the Week:
1. 6 Key Takeaways From an Analysis of 200+ Popular Pinterest Infographics
Eugene Woo on HubSpot
Get some tips for your Pinterest marketing strategy from the tips in this post.
2. New Report Looks at Optimal Hashtag Use on Twitter, Instagram and Facebook
by Andrew Hutchinson on Social Media Today
Wondering how many hashtags to use on social media? This post gives you some guidelines to start testing on your own accounts.
3. 3 Video Storytelling Tools for Social Marketers
by Lisa Larson-Kelley on Social Media Examiner
Check out this guide for helpful tutorials on using the following tools:
- Adobe Spark (free)
- Animoto (paid, with free trial)
- YouTube Director (free, iOS only, at the moment)
4. Is Your Camera the New Search Box? How Visual Intelligence is Turning Search Keyword-less
by Purna Virji on the Moz blog
Visual Search: what tools/sites are already using it, and what does the future hold? Learn more in this article on Moz. What can marketers do now? “…make our marketing more visual” Get tips in the article, and stay tuned for more on this topic…
5. 8 Tips to Craft Compelling Copywriting For Your Mobile Visitors
by Anna Marsh on Jeff Bullas .com
Now that you know how important visual search and visual content is becoming, use the tips in this article to optimize your content for mobile.
Facebook Resources & News from the Week:
We share Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing. Check them out here: #FacebookFriday Resources
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Learn about LinkedIn for Free October 24-30th:
WEEK OF LEARNING | OCTOBER 24-30
LinkedIn changes the way your Endorsements appear to others:
Rethinking Endorsements So You Always Look Your Best
Instagram Shares “Stories” that may interest you on the Explore tab:
Introducing Stories on Explore
Facebook updates to 360 Photos:
Initial view selection – Post 360 photos to albums
Facebook adds 360 photos and videos to Instant Articles:
Bringing 360 Videos and Photos into Instant Articles
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
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