Social Media Must Reads 11-14-16

Social Media Must Reads 11-14-16

This week’s must-read posts include tips for measuring Facebook analytics, using Twitter for customer service, reconsidering Google+, and more…

Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we highlight 5 “must-read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms.

Plus we share a Facebook-only summary of helpful resources, as well as top News from the week on the major social sites.

Click on each title below to go to the original article.

Must-Read Articles from the Week:

1. Beyond Likes: 9 Facebook Analytics You Must Be Measuring 

by 

This helpful guide shows you how to better use the information available in your Facebook Insights.

2. 5 Surprising Reasons To Reconsider Google+ (That You Can Act On Today)

by Hailley Griffis on the Buffer blog

Did you give up on Google+? Check out this post for some valid reasons to reconsider using the social site again.

3. Infographic: The Art of Getting Retweets 

by Sean Work on the Crazy Egg blog

Get more of your Tweets re-tweeted with the tips in this Infographic.

4. Authentic storytelling: 5 rules for the new frontier of marketing 

by Peter Minnium on MarketingLand

Use these tips to create profiles and content that resonates with your target audience.

5. 3 New Twitter Customer Service Features Your Business Needs to Enable

by Andrew Macarthy

Twitter has rolled out some features to help you provide better customer service, so if you are interested in using the platform for that purpose, check out this post.

Facebook Resources & News from the Week:

Facebook Resources 11-12-16

We share Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing. Check them out here:   #FacebookFriday Resources

News from the Week:

Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!

New features for Periscope:

Periscope Announces Superfans, Broadcast Groups and Desktop Log-ins

Updates to SnapChat:

Snapchat copies Instagram Story rewinds, adds augmented background lenses

Changes to Pinterest’s Notifications section:

Notifications just got simpler

Keep track and add feedback on things you’ve tried on Pinterest:

A new way to keep track of ideas you try on Pinterest

 

That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!

Top Image courtesy of Pixabay

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About Terry League

Terry helps small business owners with social media strategy, training and account management. With a background in marketing and training, she enjoys combining those two areas to teach business owners how to get the most out of their social media marketing. Connect with Terry on Twitter and Instagram @TerryLeague for more on social media with a mix of positive motivation and inspiration.