Need help keeping up with news and updates in the social media world? Let us do the work for you! In this weekly post you’ll find:
(1) 5 “Must-Read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms
(2) A Facebook-only summary of helpful resources
(3) Top News from the week on the major social sites
Click on each title to go to the original article.
Must-Read Articles from the Week:
1. A Marketer’s Guide to Selecting the Best Images for Your Content
by Joe Griffin on the Convince and Convert blog
Get tips on optimizing images on social sites, plus some resources for free images in this post.
2. Content Marketing Audience: Do You Know Your Readers?
by Heidi Cohen
The first step in your content marketing plan: know your readers! Get some great tips in this post on how to do that.
3. 5 Brands Using Facebook Messenger Bots to Level Up Their Social Media Strategies
by Aaron Agius on Social Media Today
Wondering how your business can effectively use Messenger? This article shares examples from 5 brands that may give you some ideas.
4. The Buffer Guide to Video Metrics: Everything You Need to Know About Social Video Metrics
Buffer has put together a very helpful guide for measuring video success on social sites, so save this one!
5. How to Successfully Boost SEO with Social Media Marketing: Yes, It Can Be Done!
by Michael Peggs Social Media Explorer
Check out some great examples of how Social Media Marketing works with Search Engine Optimization in this post.
6. How to Celebrate Valentine’s Day on Social – a Platform-by-Platform Guide
by Andrew Hutchinson on Social Media Today
An extra resource this week since Valentine’s Day is here! Check out the ways you can celebrate on the top platforms including Facebook, Twitter, and Snapchat. And Instagram Stories has stickers available for Valentine’s Day as well!
Facebook Resources & News from the Week:
We share Facebook-only resources and news each Friday, to make it easier for you to keep up with the constantly changing world of Facebook marketing.
Check them out here: #FacebookFriday Resources
News from the Week:
Top updates and announcements from the major social media platforms: Click on each title to read the full article and then stay tuned for further developments and strategic tips!
Introducing the future of visual discovery on Pinterest
Flipboard revamps its approach personalized news with new “Smart Magazines”
Twitter Conducts New Study into the Key Elements of Effective Video on the Platform
Mobile Live Streaming + Super Chat = Live (Streaming) the Dream
Facebook can now replace your weather app
That’s it for this week! Let us know if you have any questions or comments on any of the resources we’ve shared here!
For daily news and updates, connect with our Facebook and Twitter accounts. Then make sure you subscribe to our posts or sign up for the weekly Newsletter for exclusive tips and strategy.