Social Media Must-Reads 12-13-15

Social Media Must-Reads 12-13-15

Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we share 5 must-read articles for your small business’ strategy.

Click on each title to go to the original article or save it as Pin on your Pinterest account with the “Click here to Pin It text”.

1. New Tools for Managing Communication on Your Page

On the Facebook for Business blog

A whole list of new features will be rolling out to Pages to help admins manage and respond to  messages/comments.

Here are a few of the updates coming (read the post from Facebook for more details):

  • Set the average time it takes to reply to messages, a new “away” message status, plus the ability to set an Away Message and create an Instant Reply
  • New tools on for monitoring and responding to comments, plus more context on the people you communicate with in Messages

(Sorry, no Pin for this one, but follow our Facebook Page to learn more as this rolls out)

2. 7 Strategies for Monitoring Your Competitors 

by Rowena Heal on Convince and Convert

Great tips for keeping an eye on industry leaders and competitors.

Click here to Pin it

3. 14 Video Tools for Social Media Marketers

By Mari Smith on Social Media Examiner

If you want to start using video in your Ads or on your website, then check out this helpful list of tools! Definitely one to save for reference.

Click here to Pin it

4. 3 Social Media Basics You Should Be Constantly Reviewing

By Darrel Girardier on Social Media Today

This one gives you an important foundation for your social media strategy:

  • Are you telling stories?
  • Are you people-centric?
  • Are you listening?

Read the post for all the details.

Click here to Pin it

5. 26 Tools to Help You Increase Your Blog’s Performance

by Neil Patel on QuickSprout

Lots of helpful tools in this collection! Check them out now or save this one for later reference:

Click to Pin it

6. Google+ Changes: What Marketers Need to Know

By Kristi Hines on Social Media Examiner

There have been some major changes taking place at Google+ and if you want to learn all about them, then this is the post for you!

Click here to Pin it

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Tip of the Week: 

Social Media Tip of the Week

The holiday season is a busy time for small business owners, so it makes sense to use free or low-cost tools to schedule some of your content on social media sites.

This maintains consistency on your social profiles, and gives you the chance to step away when you need to. Remember that even if you are scheduling some of your posts, it’s important to check in regularly in real-time to respond to people.

Some tools we recommend: the Buffer App, Facebook’s built-in scheduling/publishing tool, Hootsuite, Tweetdeck, and PostPlanner.

If you have questions about using any of them, just let me know!

 

That’s it for this week. Stay connected on Facebook or Twitter to see all of the helpful resources we find and share each week!

 

About Terry League

Terry helps small business owners with social media strategy, training and account management. With a background in marketing and training, she enjoys combining those two areas to teach business owners how to get the most out of their social media marketing. Connect with Terry on Twitter and Instagram @TerryLeague for more on social media with a mix of positive motivation and inspiration.