Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly post, we highlight 5 “must-read” articles for your small business – use these resources to get tips on social media strategy or specific social media platforms. Plus we share any important updates from the week from the major sites in the News section at the bottom of this post.
Click on each title below to go to the original article or save it as a Pin on your Pinterest account with the “Click here to Pin It” text.
1.Social Media Algorithms and What They Mean for You
by Likeable Local on Social Media Today
Major sites are turning to algorithms when determining what content to show you, instead of a chronological order. So what does this mean for marketers? Check out this post to learn more on how algorithms work on Facebook, Twitter, and Instagram.
2. How to Keep Your Social Media Images Looking Fresh (Even if You’re Posting Every Day)
by The Buffer Blog
Use this helpful guide to plan your visual content – and learn how to use images strategically in your social media posts.
3. 21 Social Media Marketing Statistics for 2016
by Liis Hainla on DreamGrow
It’s always a good idea to check out the latest stats on major social platforms, whether you are planning on expanding your digital marketing, or just want to keep up with current data.
4. How to Make the Most of Facebook Interest Targeting
by Rohan Ayyar on Marketing Insider Group
Learn more about using Interests in your Facebook Ads with this article. Lots of goods tips and examples are included.
5. How User Generated Content Can Light Up Your Social Media
by Kristi Hines on PostPlanner
Save this terrific guide on user-generated-content (what people are saying about you/your business or products). Kristi shows you how to pull this “social proof” from some of the top platforms and place in on your blog/website.
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News from the Week:
We will be sharing some of the top updates and announcements from the major social media platforms here. Click on each title to read the full article / announcement and then stay tuned for further developments and/or strategic tips (on our Facebook and Twitter sites) as we all learn more!
1. Facebook adds features to Live – its video live-streaming application.
Facebook bets big on Live with new mobile video discovery tab – TechCrunch
Introducing New Ways to Create, Share and Discover Live Video on Facebook – Facebook NewsRoom
2. Twitter moves the Direct Message option on a Tweet to make it easier to use. This feature isn’t new, but the placement of it now makes it much easier to send a Tweet in a direct message to another user.
An easier way to share Tweets privately – Twitter blog
3. Facebook’s Messenger will be rolling out lots of new features, so read up now and stay tuned.
Making it Easy for People to Find and Contact Your Business on Facebook and Messenger – Facebook NewsRoom
That’s it for this week! For daily news and updates, connect with our Facebook and Twitter accounts. Then make sure you subscribe to our posts or sign up for the weekly Newsletter for exclusive tips and strategy.
About Terry League