Posting to your social media sites on a consistent basis is an important part of a successful marketing strategy. But if all you share is your own promotional posts, you’ll most likely lose followers. A better way to have long-term success on social media is to curate and post other people’s content as well as […]
10 Easy-to-Use (Free) Tools for Content Curation
3 Tips for Managing your Social Media
Although this post was published in 2016, these tips are still relevant today. As a small business owner, there are 3 priorities to keep in mind when managing your social media sites: Content, Communication, and Consistency. Focus on these tips as you create specific marketing tasks and campaigns on your sites. Tip #1: Plan […]
5 Quick Tips for Better Social Media Engagement
How is your business using social media? Is it in a way that benefits your customers (while meeting your marketing goals)? Do your posts encourage customer engagement? Or are you simply broadcasting your sales pitch over and over? If you spend personal time on social media, think of what makes you follow brands and engage […]
Social Media Must-Reads 4-24-15
Need help keeping up with news and updates in the social media world? Let us do the work for you! In our weekly wrap up post, we share 5 must-read articles for small business strategy. This week’s resources include an explanation of Facebook’s recent algorithm update, 4 recent Twitter updates, tips and ideas for creating […]
Share Instagram Posts to Twitter and Facebook with the IFTTT Tool
If you’ve never looked at the IFTTT (If This Then That) tool, then I recommend you check it out for lots of time-saving shortcuts, called “recipes”. Two recipes I want to share today will help you cross-post Instagram updates to other sites. The recipes will automatically post photos that contain a specific hashtag in their […]