6 Tips to Increase Your Fan Page Reach

More changes are coming to Facebook for business Pages. Are you ready? Starting in January 2015, Facebook will begin limiting the reach of unpaid “promotional” posts from Pages. Promotional posts are defined as: Posts that solely push people to buy a product or install an application. Posts that push people to enter promotions and sweepstakes […]

9 Ways to Drive Traffic to Your Facebook Page

If you’ve set up a Facebook Page with the goals of building a Fan base and generating Leads, you first need to drive traffic to your Page.  There are a variety of ways to do this, but here are a few ideas to get you started: (1) Go to your Page’s Admin Panel and click on the Build […]

Facebook Hashtags: Quick Tips for Small Business Owners

Now that hashtags are live on Facebook, you need to consider using them (strategically) in your social media marketing. Hashtags are used on numerous social networks (Twitter, G+, Facebook, Instagram) and offer marketers an easy way to be seen by more people. So here are a few tips to get you started: What is a […]

7 Personal Branding Tips for your Facebook Profile

While Facebook makes it clear that Pages are to be used for business and your Personal Profile is “…for personal, non-commercial use only”, if you are a business owner, you want to make sure your Profile shines a positive light on your business. Customers, potential customers, colleagues or potential business partners may sometimes find your […]

5 Tips for Facebook Marketing

If you are using Facebook to market your business,  you probably already know how easy it is to get distracted while on the site: by breaking news, messages from family or friends and one of my biggest distractions…cute cat photos! So how do you make sure that the time you spend on Facebook is productive […]