What Social Site Should My Business Use? (An In-Depth Guide)

One of the first questions most small business owners ask us about social media is what social site(s) should my business use? It’s important to create an effective social media strategy and choose the best site for your business, as “almost 75% of online adults are now on at least one social networking website, and just […]

Social Media Wrap Up 10-25-14

Get tips and resources for your social media marketing strategy with our weekly Wrap Up. Each listing below also includes a link to a corresponding Pin on Pinterest so you can save each article for later reading. This week’s topics include a new Facebook App, ideas for what to post on G+, 10 reasons to […]

Social Media Wrap Up 10-18-14

Here is the weekly wrap up: five top articles to help with your small business social media strategy. Each listing also includes a link to a corresponding Pin on Pinterest so you can save each article for later reading. This week’s topics include Facebook Pages vs Profile for branding, creating an effective customer service plan, […]

3 Steps for a Social Media Automation Strategy

  Are you a small business owner or solo-preneur who finds it challenging to keep up with a social media posting schedule? Do you wonder if you should automate your posts? Spending a few hours scheduling content for the next few weeks sounds like a great time-saving solution, but there is a right way and […]

Social Media Wrap Up 10-11-14

Each week, we share five top articles to help with your small business social media strategy. You’ll see a link to a corresponding Pin on Pinterest so you can save each article for later reading. This week’s topics include using Facebook Ads, creating videos, putting together your 2015 strategy, and more… Just for fun, we […]

Social Media Wrap Up 10-5-14

Get some great tips for your social media marketing strategy from the resources in this post. We share five top articles that we’ve found over the week, along with the link to a corresponding Pin on Pinterest so you can save it for later reading. This week’s topics include tips on sharing old blog posts, […]

7 Ways to Use Visual Content on Twitter

Many business owners we talk to hold off on using Twitter in their social media marketing because of the 140-character limit of Tweets. How you can effectively get your message across with such a restrictive post format? How will your content stand out in such a fast-paced stream of Tweets? Well, the look and feel […]

Weekly Social Media Wrap Up 9-27-14

Ever feel overwhelmed with the amount of information shared on social media marketing? We help you stay on top of it all! Our weekly Wrap Up post lists 5 top resources we’ve found during the week to help with your social media marketing strategy. This week’s topics include some tips on planning for holiday marketing, ideas […]

4 Changes to Note in Pinterest’s New Layout (Sept. 2014)

  Have you noticed the new Pinterest layout launched this week for desktop? There are a few big changes to the navigation of your account, and you can see them in the screenshots and points I share below. #1: Your Home Page is Less “Busy” Going from left to right on the screenshot below: Click […]

4 Tips to Optimize Your Content on Pinterest

  When you share a blog post image to the major social networks, you want it to stand out. So it’s important to know the optimal image sizes for each site, as well as what to do differently when sharing across several platforms at once. So use the 4 tips below to optimize your visual […]