Social Media Tip: Reposition a Photo on Your Facebook Timeline

This week’s Quick Social Media Tip is how to reposition a photo on your Facebook Timeline. If you upload or share an image that doesn’t “fit” into the standard Facebook post size, you can quickly reposition the image so it appears more centered or so you can draw attention to a certain part of that […]

A Content Strategy for the Busy Holiday Season

This time of year typically marks the start of a very busy 6-7 weeks of holidays. Whether you plan on traveling during the holiday season or will be hosting family and friends in your home, it can be a challenge to stay on track with your social media marketing plans. With a plan, some free […]

Marketing Tip: How is Your Word-of-Mouth Advertising?

This quote states a fundamental marketing concept so simply and illustrates the importance of word-of-mouth advertising. Happy customers, who are satisfied with the quality of your work, can be the best source of advertising for your business. With the growth of social media, word-of-mouth advertising plays an even bigger role in your marketing strategy. We’ve […]

3 Tips for Creating a Social Media Image Strategy

Do you have a social media image strategy? Images tend to encourage more engagement and therefore, play an important role in your social media content plan. If you haven’t developed one already, here are some tips to help you prepare a strategy for incorporating images into social media. 1. Include Images in Your Editorial Calendar […]

Monday’s Marketing Tip: Use Social Media for Market Research

Social Media gives a marketer great tools to better understand your ideal client. By joining the social networks where your ideal clients hang out and taking note of the products/services they are interested in, you learn their wants and needs. And that helps you offer the right products/services. Each social media platform has specific search […]