Set Up a Facebook Content Calendar

Do you sometimes feel like you are posting things haphazardly on your Facebook Page? Maybe one day you’ll see 5 great articles to share with your audience and the next day, nothing seems interesting to you. Or you don’t have time to log on…and you don’t post anything at all? Well, to make sure that […]

Marketing Tip – Social Media is a Two-Way Street

Unlike most traditional forms of marketing – billboards, print ads, press releases – social media marketing is a two-way street. It’s not enough to just set up social media profiles and broadcast marketing messages to your followers. To see success in social media marketing, you need to be social: which means interacting with your online […]

Weekly Social Media Wrap Up – Articles and Links – Sept. 7, 2012

Each Friday, we list the most popular or helpful articles we’ve seen and shared during the week on our social networks. Articles this week include tips on improving your Page’s Facebook EdgeRank, great resources on using Instagram and Tumblr, several very helpful articles on social media marketing and more… (1) 5 New Ways to Improve […]

How To Use Twitter Hashtags to Reach Your Target Audience

Twitter hashtags  can be a little confusing if you are new to Twitter. But if used strategically, hashtags are a great way to reach your target audience on Twitter. First: What are Hashtags? Twitter Hashtags are created by typing the # sign, followed by a word or phrase (no spaces). For example, if you share […]

Weekly Social Media Wrap Up – Articles and Links – August 31, 2012

Each Friday, we list the most popular or helpful articles we’ve seen and shared during the week on our social networks. Articles this week include helpful information on running Facebook contests, great resources for using Google+ and Google+ Hangouts, some Twitter tools that may be new to you and more… (1) 9 Tips for Running […]

5 Tips for Facebook Networking

Facebook Fan Page “Parties” or networking events seem to be very popular and can be a great way to make new connections and build your fan base. But you want to be careful that in the process of networking you are not overstepping the guidelines and boundaries set up on Facebook.  So here are  5 […]

Tips to Create the Right Content for Your Audience

A common question I hear from clients who are blogging for business is: How do I come up with content that interests my target audience and  motivates them to take action? It’s not enough to start writing about what you think your audience wants to know about your business or industry. Researching and listening to […]

Weekly Social Media Wrap Up – Articles and Links – August 24, 2012

Each Friday, we list the most popular or helpful articles we’ve seen and shared during the week on our social networks. Articles this week include some excellent resources on LinkedIn and branding on Google, as well as tips on scheduling YouTube videos and examples of Pinterest contests. (1)   9 Facebook Marketing Tips From Top Experts […]

Set Up a Pinterest Tab on Your Facebook Page in Less Than 5 Minutes

Your Pinterest account can currently be linked to your Personal Facebook Profile, but NOT  your Fan Page. If you are using Pinterest as part of your business’ social media strategy, you may want to add a custom tab to your Fan Page to promote your Pinterest account and attract new Followers. In less than 5 […]

Weekly Social Media Wrap Up – Articles and Links – Aug. 17, 2012

Each Friday, we list the most popular or helpful articles we’ve seen and shared during the week on our social networks. Articles and resources this week include information on Klout, Yelp and StumbleUpon. Also find a helpful Blog Checklist and a very helpful Infographic on things your customers wish you knew! (1) Does Your Klout […]