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posted on September 10, 2012 by

Marketing Tip – Social Media is a Two-Way Street

Unlike most traditional forms of marketing – billboards, print ads, press releases – social media marketing is a two-way street. It’s not enough to just set up social media profiles and broadcast marketing messages to your followers. To see success in social media marketing, you need to be social: which means interacting with your online […]

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posted on August 6, 2012 by

Tips for Reaching your Social Media Audience During “non-business” Hours

Have you seen the results from recent research that Facebook engagement is higher on weekends or “non-business” hours (i.e. outside of the typical 9-5 day)? Each business/industry is different, so you should be checking your Facebook Page’s Insights and monitoring your Twitter activity to learn when your business gets the most engagement. But, in general, […]

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posted on June 25, 2012 by

Monday’s Motivation – Time Management on Social Media

When it comes to managing your time on social media, most people agree it’s a challenge! You can log into Facebook, quickly lose track of why you’re there and then feel unproductive in marketing your business! So it’s important to invest your time wisely and practice good time management skills when using social media for business. […]

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posted on April 27, 2012 by

Weekly Social Media Wrap Up for 4-27-12

Each Friday, we list the most popular or helpful articles we’ve seen and shared during the week on our social networks. Social Media Examiner posted the results from research on how business-to-business marketers use social media. There are some great statistics and observations from the author, so I recommend you save this valuable resource: How […]

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